See how Renova compares to traditional jewelry on the metrics that matter.
| Metric | Traditional Luxury | Renova |
|---|---|---|
| Resale Value | 10–30% of retail | Up to 100% Market Value Offer |
| Buy-Back Program | None / third-party only | Lifetime guarantee |
| Pricing Transparency | Opaque markup (8–12× cost) | Fair Margin Value |
| Supply Chain | Untraceable sourcing | Verified ethical sourcing |
| Carbon Footprint | High (mining, shipping) | Net-neutral via offset |
| Afterlife of Jewelry | Sits in drawer forever | Circular re-entry system |
Trade-in credit covers up to 60% of new purchase price. See Valuation Matrix for details.
Renova is more than jewelry — it's a tech-powered platform that turns your old pieces into credit toward new ones. Three steps. Zero hassle.
Instant AI Valuation
Snap a photo and get a real-time credit offer in seconds. Our AI identifies metals, stones, and market value.Trade Old for New
Apply your credit toward any piece in our archive. Up to 100% trade-in value on natural diamonds.Free Insured Returns
Receive your new piece first. Then return your trade-in with our free prepaid, insured label.
See how much credit your jewelry is worth
Every trade-in contributes to a larger vision. Together, we are redefining the lifecycle of luxury while neutralizing environmental footprints.
Want SMS priority access, 40% off, and free $100 earrings? Upgrade for just $1.
100% refundable, no questions asked.
100% Refundable. If you change your mind, we refund your $1 immediately.
Get notified the moment we launch. No spam, ever.
Want SMS priority access, 40% off, and free $100 earrings? Upgrade for just $1.
100% refundable, no questions asked.
A curated preview of the pieces available at launch.
Core
Essential
Signature
Heirloom
The $1 pledge reserves your VIP Founder's spot. It gives you priority SMS alerts 1 hour before launch, guaranteed 40% off early bird pricing, free bonus earrings valued at $100, and lifetime "Double Credit" trade-in status. It's 100% refundable at any time — no questions asked.
Snap a photo of any jewelry you own. Our AI instantly appraises it and gives you store credit. You apply that credit toward any piece in the Renova collection. Your old pieces are professionally recycled and re-enter the circular economy — nothing goes to waste.
Yes. Natural diamonds with GIA/IGI certification receive up to 100% market value in trade-in credit. Lab-grown and colored stones receive up to 70%, and precious metal pieces receive up to 50%. Credit can be applied toward up to 60% of a new piece's value, depending on collection tier.
We're launching in early 2025. Free Insider Access members will receive an email notification. VIP members receive an SMS alert 1 hour before anyone else, giving them first access to the collection and the best pricing.
Absolutely. Payments are securely processed via Stripe. Your $1 is fully refundable at any time before launch. If you change your mind, simply contact us and we'll refund immediately — no questions asked.